Add the WorkClaw design-reference docs (specs, manifests, tokens, motion, icon/asset references, gifs) under docs/, and move the platform spec/PRD/roadmap from the repo root into docs/. Co-Authored-By: Claude Opus 4.8 <[email protected]>
67 lines
4.5 KiB
Markdown
67 lines
4.5 KiB
Markdown
# WorkClaw — Marketing Landing Page & Auth (MEASURED)
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> Public landing page (workclaw.com root). LIGHT theme — distinct from the dark-only app.
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> Copy is brand marketing copy → replace with ours. Tokens/layout/components below are the reusable system.
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## THEME CONTRAST
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- **App** = dark-only (#0a0a0a base).
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- **Marketing site** = LIGHT theme, slate palette, on a near-white tinted bg with subtle noise texture.
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- theme-color metas present: #ffffff (light) and #0a0a0a (dark).
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## Auth
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- Provider: **Clerk** (clerk-js v5) served from `clerk.workclaw.com`.
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- /sign-in and /sign-up are Clerk-hosted/embedded flows. (Could not capture the logged-OUT screen without signing out, which I did NOT do — session left intact.)
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- Build: **Next.js** (next-size-adjust meta, app router).
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- Recommendation for OpenClaw: use a Clerk (or equivalent) drop-in auth; sign-in route gated, authed users redirect into /claws.
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## COLOR TOKENS (marketing, light)
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- Heading/near-black: **#161D27** (rgb 22,29,39)
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- Marketing coral (hero/highlight spans): **#E95656** (rgb 233,86,86) — note: DEEPER than the app's #f96565
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- Primary CTA fill: **#E95656** coral
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- Subhead text: slate-600 **#475569** (rgb 71,85,105)
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- Nav links: **#161D27**
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- Nav "Get Started" pill fill: slate-800 **#1E293B** (rgb 30,41,59)
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- Secondary button border: slate-200 **#E2E8F0**; text slate-900 **#0F172A**
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- Section card bg: soft periwinkle/lavender tint (product-mockup cards)
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- Page bg: near-white with subtle noise/texture overlay
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## TYPOGRAPHY (marketing)
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- Family: **Geist** (same as app)
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- Hero H1: **75px / weight 800 / line-height 67.5px / letter-spacing -3px**. Two lines; first line ("The AI team") in coral span, second line near-black.
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- Section H2: **64px / weight 800 / letter-spacing -2.56px**, near-black, with coral-highlighted keyword spans (e.g. "AI coworkers", "One-click").
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- Subhead: **21.9px / weight 500 / line-height 28.5px**, slate-600.
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- Nav links: 16px / weight 500.
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- Pattern: big tight-tracked display headings + one coral keyword span per heading.
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## BUTTONS (marketing)
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- **Primary** ("Get Started for Free"): coral #E95656 fill, white text, 16px/600, padding 0 40px, height 64px, **fully-rounded pill** (border-radius ~9999px).
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- **Secondary** ("Book a Demo"): white fill, slate-900 text, 1px slate-200 border, fully-rounded pill, same height.
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- **Nav "Get Started"**: slate-800 fill, white text, pill.
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- **Nav "Sign In"**: white/ghost pill.
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## NAV (sticky pill)
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- Floating **white rounded pill** bar, fixed at top, horizontally centered, with soft shadow.
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- Contents: logo + wordmark (left) · Product / Blog / Pricing / FAQ (center) · Sign In + Get Started (right).
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- Logo = coral claw mark + "WorkClaw" wordmark → BRAND ASSET, replace with ours.
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## PAGE STRUCTURE (top → bottom)
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1. Hero: H1 + subhead ("Built for collaboration and safe for your whole team. OpenClaw for actual work.") + dual CTA + trust badges ($100 free credits / No credit card required / SOC II Compliant) + hero photo (muppet-style mascots at laptops — BRAND ART, replace).
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2. "Built on OpenClaw by people from" — logo strip.
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3. "Multiply your brainpower…" H2 + 4 feature-icon row: Secure / Customizable / Easy to use / Built for teams (hand-drawn line icons).
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4. "One-click setup" — feature card, periwinkle bg + product mockup (Create Claw UI).
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5. "Works where you do" — 3,000+ apps / Slack-Teams-email collaboration.
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6. "Always on" — 24/7 messaging.
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7. "Your work, your way" — skills (Create / Install packs / Share).
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8. "Enhanced security" — Admin controls / Custom vault / Separation of data / SOC 2 Type II.
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9. FAQ accordion (What are WorkClaws / kind of work / tools / why / team sharing / hardware / data protection).
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10. Final CTA band ("Build your AI team") + footer (Sign up, Pricing, Docs, Contact, Blog, Book a demo, © 2026 Workmate Labs Inc., Privacy, Terms).
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## FEATURE CARDS
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- Large rounded cards (~24px+ radius), soft periwinkle/lavender fills, holding product-UI mockups or mascot imagery.
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- Heading uses the same coral-keyword display style.
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## BRAND ASSETS TO REPLACE (do not clone)
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- WorkClaw logo/wordmark, the red muppet/mascot photography & illustrations, hand-drawn feature icons, all marketing copy, "OpenClaw"/"Workmate Labs" naming, customer logo strip.
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## REUSABLE SYSTEM TO KEEP
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- Light slate palette + single coral accent; Geist 800 tight-tracked display headings with one coral keyword span; fully-rounded pill buttons (coral primary / white-bordered secondary); floating white pill nav; periwinkle feature cards with product mockups; trust-badge row; FAQ accordion; Clerk-style auth.
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